Cherry House - Coffee Roastery

Packaging Design | Design Systems

First look at the structural prototypes for Cherry House (Dubai). For their single-origin coffee range, we wanted to lean into tactile storytelling. The custom boxes combine a beautiful, uniquely sourced paper stock with an interactive flavor notes tab that pulls out and slides back in, bringing a nostalgic, book-like mechanism to a premium coffee experience. We focused on pairing this elegant interaction with functional design, helping the brand create an unforgettable, elevated ritual for the customer.